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- 2012-06-27 23:06:03
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Ningbo Qiaopu Electric Co., Ltd. for the understanding of corporate culture
Over the years, our Ningbo Qiaopu Electric Co., Ltd. has been focusing on the sustainable development of the corporate culture, and constantly improve their quality of life and add color to our Ningbo Qiaopu Electric Co., Ltd., in the spirit of this level, the spiritual food of the corporate culture is a company employees daily hard labor, apart from their travel and engage in a point of cultural activities or competitions and the like, it makes employees feel warm.
The importance of corporate culture is a fact known, but its core meaning is not well known. In the mainstream consciousness, the corporate culture is the core competitiveness is the driving force of sustainable development of enterprises. This Ningbo Qiaopu Electric Co., Ltd. own development point of view does not seem what is wrong, but why the building of enterprise culture is often a mere formality and can not play its due role? In addition to the specific implementation of the poor, the more the core of the key is that people and not for the building of enterprise culture to find a core of behavioral objectives and judgment indicators. Fact Ningbo Qiaopu Electric Co., Ltd., "sustainable development" is the brand to promote, the force of the sustainable development of enterprises from the brand instead of the corporate culture, the core competitiveness of enterprises from the brand value rather than the enterprise culture. Corporate culture to create and enhance brand value, brand value was, in turn, the protection of the enterprise's core competitiveness and sustainable development. "Sustainable development" cultural patterns for Ningbo Qiaopu Electric Co., Ltd. does not provide clear guidance and practical indicators, only the brand value to the building of enterprise culture to provide clear and visible goals, thereby establishing a practical and effective form. "Sustainable development" is a kind of imagination and aspirations of the "brand value" is a construction and deconstruction of the real system, including the creation of use value, exchange value and brand on the consumer value in the sense of product or service. We say that the building of enterprise culture as the core brand, in fact, that is, exchange value, use value and consumption values as the core to construct all of the Ningbo Qiaopu Electric Co., Ltd. and cultural construction should be to create and enhance the exchange value, use value consumption value of the strategic guidelines and objectives.
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